Video “explainers” are a great way to simplify complex issues. South Bend Design provided storyboards outlining a vision for the story, and art direction to the illustrator, so animators could create the 7 minute video that had members of the Department of Agriculture saying “We need one of those!”

We art directed it.

Storyboards

We worked with a producer, editorial staff, illustrator Raymond Biesinger, and Little Beast animation to create a set of storyboards for 7 minutes worth of video explaining the Farm Bill for the FERN.

Watch the full video above

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